Night scene of Broadway at Times Square in Manhattan (New York City) with all the lit up billboards and advertisements, and many tourists people walking by.

The Best Ways to Buy Broadway Show Tickets

Scoring tickets to a top New York Broadway production is must-do for any visitor to the Big Apple. If you’re dreaming of experiencing Wicked, Hamilton, Jersey Boys or any other spectacular production then here are some tips on the best ways to get the most desirable Broadway Show tickets while still staying within your travel budget.


Purchase your tickets in the comfort of your own home before you even step foot in the city by unitizing a variety of online options. The popular website will not only provide you with complete editorial coverage of all the hottest shows but you can be confident you are purchasing from the most reliable Broadway ticketing website around. If you’re looking to hunt down a bargain then there are a variety of reliable websites to find your best deals. The website is a popular discount website a well as and

In Person

If you prefer to purchase  Broadway show tickets in the safest and most secure fashion then buying your tickets in person is the way to go. Just stop by the theatre’s ticket office and you can rest assured you’re not only purchasing official Broadway tickets but avoiding any middlemen.


TKTS ticket booths are a popular option for purchasing Broadway and Off-Broadway tickets at a discounted price. Tickets can only be purchased for same day performances and availability can change frequently throughout the day depending on supply. The best way to get the most up-to-date availability is to download the TKTS app. There are three TKTS ticket booths in New York City.

Times Square

The well-known and most conveniently located ticket booth is located in Times Square under the big red steps in Father Duffy Square. It’s located at 47th & Broadway.

South Street Seaport

If you are sightseeing in Lower Manhattan and plan to catch a show that evening then pop over to the TKTS ticket booth located at Front and John St. You’ll avoid the Times Square crowds while allowing plenty of time to get to the Theatre District before the curtain rises.

Downtown Brooklyn

If your NYC itinerary has you exploring the Brooklyn borough then head to the TKTS booth located at 1 Metro Tech Center. Again, you’ll find it much less crowded than the Midtown locations and still allow you plenty of time to get to the show.


Launched in 2013, TodayTix is one of the city’s newest and certainly one of the most tech-savvy ways to take advantage of Broadway ticket discounts. Visitors to the city can download the TodayTix app to search and purchase discounted theatre tickets. On the day of the show a TodayTix agent, recognizable by a red TodayTix t-shirt, will meet you at the theatre to hand over your tickets. Forbes magazine has dubbed TodayTix as “Uber for Broadway.” Unlike TKTS and other discount options, TodayTix purchases can be made within a week of the performance but some may see the inability to choose seating as a bit of a drawback. If you are particular about your seat location or prefer not to leave it to chance then you might be better off with one of the other ticketing options.

For more unmissable things to do and see, check out our guide to the best New York tours.

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